North Seattle Satellite- Promoting Coaching to Our Consumers

  • Wednesday, February 21, 2018
  • 6:30 PM - 8:30 PM
  • Shoreline Conference Center - 18560 1st Ave NE, Shoreline


  • If you are a current ICF Washington State Chapter Member. CCEUs are included.

ICFWA has a No Refund Policy.
Registration is closed

February 21, 2018 - 6:30 pm - 8:30 pm - Shoreline Conference Center

Presented by

Sharmin Banu   &  Anu Arora  
1.5  Resource Development 
Members $10, Non-members $20
Hosted by ICF Washington State

Description of Course

Whether you are a new or a veteran coach, you often need to promote coaching before you promote yourself. Ever since I started as a professional coach eight years ago, I have spent a considerable amount of my time to promote coaching. At some point, I recognized it as a significant gap. It became obvious to me that promoting coaching needs to be a collective goal than an individual coach’s issue. I was sure we will make a much better impact if we act collectively.

Incidentally, you told us the same thing! In a survey this August from the chapter, you overwhelmingly asked us - What is ICF doing to promote coaching?

I am taking this opportunity to share my aspirations for ICF in the coming year, the work we have already started and how we collectively can change this landscape forever. As the incoming president for ICF WA, I am very passionate about leveraging our ICF platform promoting coaching to the consumers. I believe this will eventually create a bigger market for our members to serve and to thrive.

What you will learn:

During this session, Anu Arora and I along with you will explore various possibilities of promoting coaching by leveraging ICF WA platform and by engaging the talents and wisdom of our vast member base. By attending this session you will not only get excited about the future opportunities as a coach, you will also find ways to become a part of the collective voice which will bring this change.

About Presenters

Sharmin Banu is the President for ICFWA and has been a member for ICFWA since 2009. She has been involved with the chapter for several years, including on the board since 2016. Sharmin is very passionate for ICF and is awed by its massive potential. A high tech veteran herself, Sharmin has been coaching technology leaders for the past eight years.

More: sharminbanu/

Anu Arora is the President Elect for ICFWA. Anu brings a 14-year of technology leadership experience to her wellness and leadership coaching practice. She helps her clients find their balance and get past the negativity that is holding them back. With her corporate clients, she builds training and coaching solutions for their engineering teams. She also gives talks and seminars on topics like ‘Self-Coaching for Higher Productivity’, ‘The Happiness Advantage’ and ‘How to be happy in a highly stressed environment’ in local schools and businesses. More: anuarora/